Williamsburg VA Attractions | Shopping
Unique Shopping. Great Buys
| Don’t forget to check out our Holiday Shopping section. |
The Williamsburg area is a shopper’s paradise, where boutique shops, art galleries and antique stores mingle with more than 150 factory brand-discount and designer outlet stores. Whether you’re searching for a unique piece of jewelry to add to your collection or trying to find a bargain on a new dress, you’ll be amazed by the Williamsburg area shopping opportunities.
And who says shopping can’t be scenic? Visit the specialty shops of Colonial Williamsburg’s charming Merchants Square, and don’t forget to take home a piece of history. Historic Yorktown’s Riverwalk Landing offers waterfront shopping or discover a world of shopping and entertainment options in the new urbanist communities of New Town and High Street. You’ll also find world-class shopping in the gift shops of the Williamsburg area’s many museums.
Want to shop where more is more? Start by exploring acres of deals at Williamsburg Pottery Factory; then follow your nose to Yankee Candle, where more than 150 unique scents perfume the air. Uncover lost treasure at the Williamsburg Antique Mall, or spend a day shopping for deals at Williamsburg’s numerous outlet stores—Williamsburg Premium Outlets and the Williamsburg Outlet Mall.
High Street
A vibrant community full of world-class shopping, dining and entertainment. Movie Tavern, an eight-screen, dine-in cinema is the centerpiece of High Street’s retail collection. Watch a first-run movie while enjoying a delicious meal, then step out onto the sidewalk and into the coffee shop for a pick-me-up before popping into the boutique next door and.... Read More »
Merchants Square

Inspired by the architectural heritage of the 18th century, Merchants Square blends the atmosphere of Colonial Williamsburg with 21st-century shopping and dining. With more than 40 shops and restaurants, Merchants Square offers an experience unlike any other. Read More »
New Town

New Town is 365-acres of restaurants, shops, offices, and homes located at the Monticello Avenue exit off 199, adjacent to The College of William and Mary. The finest restaurants, a spacious outdoor shopping mall, a movie theater, the Courthouse, a Post Office, medical facilities, as well as offices for many of the area’s leading professional.... Read More »
Riverwalk Landing

Riverwalk Landing, a beautiful waterfront development designed in the spirit of colonial architecture reflected in the town’s historic buildings, offers a day-long shopping, touring and dining experience. Riverwalk Landing features a variety of fine retail shops offering jewelry, quilts, home décor, and more. Riverfront restaurants and daily wine tastings offer a variety of menu items.... Read More »
The Spice & Tea Exchange

Providing guests with a unique culinary experience is the core of what we offer. Our proprietary blends and rubs are a store highlight. We have an extensive collection of over 170 fresh spices, herbs and seasonings as well as specialty salts, flavored sugars, handselected teas and accessories. Read More »
Village Shops at Kingsmill

Visitors might spend the whole day visiting chic and trendy clothing stores, elegant home furnishings shops, and an array of hobby shops. In the midst of the charming shops you’ll find excellent personal service providers as well as restaurants ranging from fine dining to more casual family friendly eateries. We are also home to the.... Read More »
Williamsburg Pottery

It began as a small pottery, where Jimmy Maloney made saltglaze in the authentic 18th-century manner, using clay from the nearby James River. He added china and glassware, buying at low prices so savings could be passed onto his customers. He kept expanding to more homemade buildings with dirt floors, rough shelves, and newspaper wrapped purchases..... Read More »
Williamsburg Premium Outlets

Where Style Meets Value Discover high quality outlet shopping at Williamsburg Premium Outlets, the largest shopping center in the area. You’ll find an impressive collection of more than 135 designer and name brand outlet stores offer savings of 25% to 65% every day in a quaint village setting. Featuring: Adidas, Ann Taylor, Banana Republic, BCBG.... Read More »
Williamsburg Winery, Ltd.

The Williamsburg Winery was established in 1985 by the Duffeler family. The first wine produced, Governor’s White, was released in 1988 and won a Gold Medal within two weeks. Today, the Governor’s White is the most popular wine made at the winery. Wines produced here are appealing to a broad range of wine lovers from.... Read More »
Yankee Candle
Yankee Candle is a magical place to shop and visit during the holidays. Santa is waiting each day in his workshop, where visitors can sign his “good” or “not so good” list. Take a stroll through Holiday Park, where it snows inside every day, see the 25-foot Christmas tree and sing along with Hickory, Dickory &.... Read More »